Thursday, May 15, 2008

What is the best exit strategy in an online article page ?

What is the best exit strategy in an online article page ?

What is meant here is on how do you want your readers to exit from your affiliate link page from the link you really want them to click which is the the affiliate link.

Should they exit and ended up at your affiliate product sales page straight away ?
Should you provide some choices of product rather than 1 product in your affiliate sales page ?
This can be easily done with your blog or if you know a little bit of web page making by incorporating them easily.

But ever wonder that you are actually taking your chance too much for your readers to end end up buying your affiliate product. If they don't and they exit your affiliate product page, you may never see them again (literally), can you ?

In the above scenario, you are giving them a 50:50 chances. You gain if they buy your product and you loose it all if they decided not to buy and head off somewhere.

One way of providing you the chance to sell them the product again or introduce them to your other products is to have an opt in sign up page before getting to your affiliate product. To them this should be an easy and harmless process of giving their email and name.

In this way, even if they don't buy your affiliate product, you can always contact them again by email to reaffirm the product or introduce new ones. They won't see this as spamming because they are the ones who sign up.

But you would sure want them to see your sales page even if they give you some gibberish email, don't you ?

For this to happen you should not restrict their entry to your sales web page. Even if they give a false email, can still end up at your sales page. This is better than not disallowing them from seeing the sales page because they fail to give their correct email.

But the chances that they'll give you their right contact email is there, no doubt about it. So you don't really have to worry about being duped in this process.

To ensure they give the right email address, why not provide them with a free gift which download link will be email to their email address. Or perhaps a valuable free ecourse that they can participate where you will email them the link just as they put in their email and name.

But if any of your articles readers have no interest and they give a false email (don't worry about the name as it is not really important if it is the right or false one)they will still end up looking at your affiliate sales page. And you still have a chance that they will buy your affiliate product.

If they don't so what. Move on as they are many more prospects you may end up selling.

If you need to know how to get an opt in sign up page, click here.

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